Blog & News

We share knowledge, experience and a lot of other things.

What is Influencer Marketing & Why It’s Great for SEO

April 26, 2017 Advantix Digital

The days of not understanding SEO are starting to fade away, as well as the black hat tricks that propelled businesses to the front page of Google search! With Google continually updating their algorithms, there has been an influx in the importance of social signals and what it means to rank within search engines. This […]

Read More.

New Google Guaranteed Ads – What You Should Know

February 07, 2017 Advantix Digital

New Google Guaranteed Ads – What You Should Know Recently, Google has begun experimenting with a few new types of ads. One that I am going to touch on today is the new Google Guaranteed Ads and what they can mean to your digital marketing, web presence and growth of your business. Firstly, let’s discuss […]

Read More.

Weslie Centeno – Account Executive Promotion

January 31, 2017 Advantix Digital

Meet Weslie Weslie Centeno began her Advantix Digital career as a digital marketing intern, and worked her way up to an Account Executive position. We'd like to congratulate her on this major stepping stone! Birthplace: Plano, Texas College: University of North Texas Hobbies: Shopping, obsessed with fashion. Hanging out with friends and family. Her 2 [...]

Read More.

Who Really Needs Online Marketing?

January 26, 2017 Advantix Digital

Who Needs Online Marketing? Customers today expect that any businesses they associate with are going to have an online presence. Whether you’re a national brand or a mom-and-pop shop, you can count on your customers and potential customers looking you up online to learn more information about you and find out how to contact you. […]

Read More.

Why is Website Design So Important?

January 26, 2017 Advantix Digital

If a customer or potential customer comes to your website, you only have a short time to fill their needs and keep them on your site. If they can’t find the information they need in a timely manner, they will go somewhere else looking for it, resulting in a lost opportunity for you. A great […]

Read More.

How Google Map Maker is Giving too Much Power to its Users.

January 25, 2017 Advantix Digital

Google Map Maker: Too Much Freedom for Users? Its 2017 and Google is already making moves. Some moves are better than others. In this article, I want to discuss one of the note so great moves that Google has recently made to its MapMaker service, in which it allows users to edit certain areas of […]

Read More.

Google Announces Experimental Update to Extensions

January 23, 2017 Advantix Digital

Sometimes it seems Google is in a near-constant state of experimentation when it comes to AdWords. Recently, some advertisers received an email about an upcoming change regarding how phone numbers appear in ads. This change would impact campaigns that utilize location and call extensions—a local retail number may appear in the ad when the location […]

Read More.

Introducing the Digital New Mover Campaign

December 01, 2016 Advantix Digital

Every month, 1.8 million people nationwide buy, sell, or move into a new home. Each new mover spends approximately $8,700 in the four weeks surrounding their move, making New Movers a $200 billion industry. And because of the lack of technology, there hasn’t been any ability to engage these people online. Advantix Digital offers a digital advertising targeting tool called “Digital New Movers,” […]

Read More.

Advantix Digital Google Specialist – Sinead Hultman

November 23, 2016 Advantix Digital

Sinead Hultman, Senior Paid Search Analyst, joins the growing list of Google Specialists at Advantix Digital. She completed the Google AdWords Exams in AdWords Fundamentals, Search Advertising, Display Advertising, Mobile Advertising, Video Advertising, and Shopping Advertising. Sinead graduated from the University of Texas at Austin with a Public Relations degree. She worked in social media [...]

Read More.

Millennial Marketing 101: Reaching the Millennial Generation

November 17, 2016 Advantix Digital

How to reach the millennial generation begins with identifying what a millennial is. Born between 1981 and 1997, a millennial is anyone currently between ages 19 and 35. In the US, millennials make up over 75 million of the 325 million people in the country, exceeding Baby Boomers as the largest living generation just last […]

Read More.