Case Study Humphreys & Partners

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The Challenge

While Humphreys & Partners is a well-known architecture firm throughout the Globe, they were having trouble being found by local project developers in the largest cities. Cities where they had actual offices in. Humphreys understood that being able to found in search engines for these large metropolitan areas, would give them more opportunities for future building and design projects.

The Solution

Search Engine Optimization
Through an ample amount of competitor analysis, we noticed that competing architecture firms where devoting location pages to cities around America, as well as an overall informational page on each city. Advantix then began to create location pages & optimizing business listings for every city Humphreys had a location in. Additionally, we scoured the web for all mentions of Humphreys and began attaining all back-links from these publications. Collecting that much-needed SEO juice.
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The Results

Point Jump in Domain Authority
New Backlinks Attained
Monthly Facebook Likes
Increase In Email Lead List
Increase in Paid Search Conversions
MoM Increase in CTR

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