Case Study
Tip Top

Toronto based retailer, Tip Top, had one chance to capitalize on one of the biggest retail holidays, Boxing Day.

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The Challenge

During the competitive holiday season, Tip Top needed to increase in-store and e-commerce sales, challenging Advantix Digital to drive more direct response from potential buyers without sacrificing the mass scale achieved with more traditional media.

The Solution

Social Media Advertising
To reach the right buyers at such a large scale, Advantix Digital launched a week-long Facebook advertising campaign to target new and existing customers. Utilizing custom audiences and detailed interest targeting, Advantix allocated the budget when a purchase was most likely to occur at a scale comparable to advertising on television.
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The Results

0
%
Increase in Revenue
0
%
Return on Ad Spend
0
%
Total Conversion Rate
0
%
Purchase Conversion Rate
0
%
Registration Conversion Rate
0
%
Increase in Page Likes

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